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[2009-06-29] Case Study On Why Reputation Management Is Important
Do you know what tactics your PR team is using in social media? UK furniture giant Habitat clearly doesn't and it just cost them a huge reputation blackeye in the Twitter community.
[2009-06-15] Controlling Online Defamation Through Reputation Management
Internet defamation can have a decidedly bad impact on your business and your personal life. Search engines make it possible to bring up information that is years out of date, completely inaccurate, or even about someone else who shares your name.
[2009-06-01] Practice Enterprise Architecture To Increase ROI
I have read many articles giving advice on how to sell a technology to the business. It seems that the ROI is a hard thing to derive and explain in business terms these days. You see it with SOA, Cloud Computing, Social Computing, and even with security (yes, having to prove the value of security)! Being a practitioner and addict of Enterprise Architecture, I find this method of thinking to be amusing and even backwards.
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