The latest news and information for the CIO professional
July 26, 2010
Technology Adoption And Encouraging Use
By Jacob Morgans
This is part four in a multi-part series on how Intuit is implementing Enterprise 2.0 within their organization. Part one covered the business drivers of Enterprise 2.0, part two looked at some of the change management issues of Enterprise 2.0, part three explored cultural and organization shifts, and today we're going to take a look at technology adoption within Intuit and how they were able to encourage use of E2.0 platforms and tools.

Although some education played a role in helping people use tools such as the blogs and the wikis, Brainstorm grew organically. Brainstorm is much easier to use than the old database that Intuit used to store ideas and information. It's also important to note that Intuit itself is a technology company which probably helped with some of the adoption. Intuit currently has a good piece of mainstream users and in fact some people use these social tools as core part of their day to day work (we will discuss all these tools in an upcoming post). For some employees however it's just an additional thing to add to their already busy day, so not everyone is FULLY on board…yet. In order to make things easier Intuit synced Brainstorm with email...

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