• Are You Up To Date on Web Analytics Technology?
  [March 30, 2009] Last week CMS Watch announced they have launched a new web analytics training course called: "Fundamentals of Web Analytics Technology." The 4 module course is taught by CMS Watch founder, Tony Byrne and costs $395. Check out the learning objectives of the Web Analytics Course below:
• Competition Heats Amoung CRM Software Giants
  [March 16, 2009] Here are several excerpts from an interesting article by Bob Evans about the competition between the CRM software (and cloud computing) industry giants, (salesforce.com, Oracle, SAP and Microsoft), Global CIO: Salesforce CEO Marc Benioff Has Declared War - Are You Enlisting?.  If this topic interests you, I urge you to read the entire source article for a much more comprehensive analysis:
• Accurate Reports And Monitoring For Social Media
  [March 3, 2009] I am crossing posting this from AppGap as I am now using the free version of this tool and find it quite helpful. The new Web offers great transparency if you are able to find what is being said on a topic in the maze of information. I recently commented on ten reputation management tools see - Ten Ways to Track Your Online Reputation. A few days ago, I spoke with Aaron Newman, CEO of Techrigy about their offering in this space. As we started the conversation I realized I had his book, Enterprise 2.0 Implementations, on my desk. The review copy was given to me after I interviewed Aaron Fulkerson of MindTouch, the book's technical editor. I have only read a few chapters so far but it looks like a great resource.